Welcome to the home of RISE’s videos and interviews where you can see the leaders of the sports world working towards one common goal of unifying our country.


The only thing greater than sport is the spirit that rises from it. That spirit unites cultures, races, backgrounds to work toward one common goal. It is our goal to use this spirt and the unifying power of sport to advance race relations.

Building Bridges Through Basketball | Creating Community Through Sports
A partnership among RISE, the NBA and Under Armour, Building Bridges Through Basketball won the Corporate Community Impact Award at the 2019 ESPN Sports Humanitarian Awards in July. See the impact of this 10-week community leadership program that uses basketball to unite youth and law enforcement in cities across the country. Building Bridges Through Basketball breaks barriers and builds trust within the community, as weekly sessions combine basketball with leadership activities designed by RISE focused on topics such as identity, diversity, empathy and conflict resolution.
RISE to Vote: University of Washington
"If you’re in a position of power, if you’re in a position to effect change, if you’re in a position where people are going to listen to you, then why not utilize your voice to do something greater than yourself." Super Bowl Champion and University of Washington alum Isaiah Stanback shares an empowering message with University of Washington football players through RISE to Vote, inspiring them to be civically engaged and use their voice.
America East #3Pillars Academy: Interview with RISE CEO Diahann Billings-Burford
Ross Initiative in Sports for Equality (RISE) CEO, Diahann Billings-Burford and America East Commissioner, Amy Huchthausen join in this #3Pillars Academy episode to talk about how sports can be a catalyst for change and social justice.
RISE, Knicks celebrate Dr. Martin Luther King Jr.
As part of Black History Month, RISE partnered with the Junior Knicks and the New York Police Athletic League's Harlem Center to celebrate the legacy of Dr. Martin Luther King Jr. through interactive workshops and a basketball clinic focused on diversity, leadership & equality. Participants included local youth, NYPD officers and Knicks legend John Wallace.
Golden State Warriors Building Bridges Through Basketball
The Warriors partnered with RISE and the San Francisco Police Department to bring together local youth, law enforcement and community leaders along with Warriors player Damion Jones and former players Tim Hardaway and Adonal Foyle, for an interactive workshop and community dialogue. The ‘Building Bridges through Basketball’ event aimed to engage participants in meaningful conversations about the role that youth, law enforcement and community leaders can play in building stronger communities and fostering more inclusive environments.
RISE Super Bowl Civil Rights Tour, Social Justice Town Hall
NFL Commissioner Roger Goodell, Atlanta Falcons Owner Arthur Blank and Cleveland Browns Owner Dee Haslam were among the participants of RISE's Super Bowl Civil Rights Tour of Atlanta, Jan. 31, 2019 that united executives and players to develop better understanding and appreciation for different perspectives, as well as learn about the civil rights movement and the core values driving the modern-day strive for social justice. The tour was followed by RISE's fourth annual Super Bowl Town Hall, "Champions of Change: Tackling Social Justice Together," at The King Center.